About JDS Banaras
Varanasi (alternatively known as Banaras or Benares) is a centre of exemplary weaving. Earlier it was known for its unique cotton textiles as we found in Jataka Tales. According Ralph Fitch, an earliest English Trader who travelled through India and a chronicler who visited India during 1583 to 1586, too, mentioned Cotton Textiles of Varanasi. Gradually, it transformed into a centre for silk weaving. Let’s talk about today’s best saree shop in Varanasi.
It is believed that during the great famine of Gujarat in 1603, many Traders and Weavers migrated to this fertile land which has become a big commercial hub being the most important pilgrimage centre for Hindus and started their life afresh in and around the town. Perhaps, that was the time when Varanasi shifted its focus from Cotton to Silk as Gujarati Craftsmen were well-known for their silk weaving.
Perhaps, during that time a Gujarati Trader with his family migrated to Chhapra- a small town in present day Bihar and started a business of Transportation of Goods to various centres. He changed his business to Insurance- something that was quite unknown to traders at that period of time, because of inefficiency of staff and continuous complains of theft. The descendants made fortune through the business.
The Origin of the Best Banarasi Saree Shop in Varanasi – JDS Banaras
After a couple of centuries, the family decided to migrate to Varanasi to explore the business of textile weaving and started ‘Baldev Das Sarees’ in 1913 and made an instant & indelible mark on the industry. As family grew so does the business. The family that controlled this proprietorship business, finally decided to go for business partition for the benefit, not only of the family but for textile weaving industry too. That’s how ‘Jagadish Das Shah & Company’ (now JDS Banaras) came into existence and proved their mettle with amazing business acumen coupled with unique aesthetic sense in weaving and designing.
JDS, the best saree shop in Varanasi, offers an elegant range of sarees from trendy to traditional, from party wear and bridal collection to regular wear. Over the years, the family-run business became a household name in Uttar Pradesh, which now stands for an unparalleled quality at competent prices with an ever growing number of loyal customers all around the country. JDS being the house of highly qualified designers and weavers along with an efficient production line ensure the satisfaction of 3000+ Retailers around the country. this makes us the best Banarasi saree shop in Varanasi.
Specialties
Today, JDS offers numerous colors, textures, patterns, and designs that are infused with elegance and femininity. These, in turn, make the Banarasi Saree a quintessential part of the wardrobe of any Indian women.
JDS, the famous banarasi saree store in Varanasi, has a beautiful collection of pristine and looking Banarasi Sarees, Lehengas and Dupattas, that are also worn by Bollywood Divas time and again.
Today, the focus has broadened from just being the market leader to maintaining the equilibrium between Earth and its environment. They no longer make use of chemical dyes, instead opted for vegetable dyes. Contributing voluntarily, JDS supports for education and health for their in-house weavers and staff alike.